Become Miss Oktoberfest

Who is Miss Oktoberfest?

If you are passionate about Kitchener-Waterloo Oktoberfest, love to volunteer in the community, and enjoy the Bavarian culture, you are halfway there! Not sure if this role is right for you, or want to know more about the experience, make sure to read Who Is Miss Oktoberfest for information on skills, schedules and the overall experience of being Miss Oktoberfest. 

How do I apply for Miss Oktoberfest?

Anyone interested in running for Miss Oktoberfest must submit an application. Stay tuned for 2019 application deadline. For two weeks, successful candidates will attend sponsored events around the community. During this time candidates will interact with each other, Kitchener-Waterloo Oktoberfest sponsors, Oktoberfest officials like the president of the festival, media personalities, and Miss Oktoberfest Alumni.

The next phase is interviews with our judges, but not to worry—they are friendly and they just want to get to know you! The successful candidate will be determined based on their success in the interviews, and their community involvement, knowledge of the festival, and passion for German culture (even if you are not German).

Check out the highlights from the 2019 Candidate Events! 

Candidates will attend the Miss Oktoberfest Gala where the successful candidate will be crowned and her experience will begin!

Who is eligible to run for Miss Oktoberfest?

  1. Participant’s age as of application deadline, must not be less than 19 years or more than 28 years.
  2. Participant must have completed High School or equivalent.
  3. Must reside within an 80 km radius of Kitchener-Waterloo.
  4. Required to attend the Miss Oktoberfest Gala.


What needs to be included with my application?

  • If you would love to represent Kitchener-Waterloo Oktoberfest, engage with the community, and be an ambassador of German heritage, submit the application form found here Applications for 2020 not yet open
  • Submit a photo that represents something important to you (ex. a pic with your pet, playing a sport, in the community, with family etc.)
  • Find a sponsor to support and promote your entry, and assist with the application fee.
  • A sponsor logo (jpeg or EPS 300 DPI) (may not be applicable for individual sponsorships)
  • Submit a $350 + HST application fee (Your sponsor can help! See details about this below)

Corporate/Individual Sponsorship Entry Fee (non-refundable): $350 + HST
Sponsorship will include:

  • Presentation of company logo
  • Program recognition
  • Verbal exposure throughout the evening of the Miss Oktoberfest Gala

Please check back for application deadlines for 2020.

Miss Oktoberfest is one of the most requested ambassadors for the festival. It is a full year commitment, with the busiest time, of course, being during the festival and the two weeks leading up to it. If you become Miss Oktoberfest, expect that you will need to be available from approximately 5 a.m. until 1 a.m. each day of the festival to make appearances at special events and participate in interviews for early morning radio and television. Please see an example of what a year in the life of Miss Oktoberfest could look like here.

This ambassador role is designed to engage with children, youth, and young adults and to provide career advancement opportunities for young women in the local community. Therefore, these guidelines have been put in place to support these goals. Don’t fit the criteria but know an exemplary woman in our community?

What Does the Successful Candidate Receive?

In addition to a once in a lifetime experience, the successful candidate will receive a number of items and opportunities. Miss Oktoberfest will receive a scholarship to put towards her continuing education or professional development. Her year will include many items such as her sash, crown and dirndl, but will also include the opportunity to develop a wide variety of skills. Miss Oktoberfest will be invited to a number of networking opportunities with high level city officials, business professionals and various other VIPS. She will be responsible for a variety of public speaking roles, and will be provided with media training to handle her new responsibilities. In addition to her official role within Kitchener-Waterloo Oktoberfest, this platform will allow her to give voice to causes that are important to her. Past women in the Miss Oktoberfest role have given voice to causes such as Kidsability, Lutherwood and Junior Achievement.